Search Engine Optimisation - it’s the process of adjusting elements on the website and supporting online elements, to increase the ranking of that website - ideally to the coveted top spot of Google.
Blogs for a business, company or freelancer can be an invaluable tool for opening lines of communication with prospective clients. The ways you use your blog can offer different benefits and achieve different results. Below, we outline some of the main reasons to begin one.
When I first started in professional social media, businesses had Facebook profiles - there were no pages, MySpace was the must-have platform and the best advertising opportunities were on FaceParty. Hardly the golden age of online platforms - and the closest you could get to insights was counting friends and seeing who ranked you in favourites!
Business Coaching has been growing in popularity and use for the last two decades, and more people discover it regularly. It's not reached the same heights in the UK as other parts of the world, and personally, I believe that's as a result of the typical British stiff upper lip and aversion to asking for help.
Before we go into the details of what our typical branding package includes, let's just be clear about what branding is, and how it differs from the logo or a brand:
Who you work with to create your website is also important - we’ve had ten years experience in creating websites of all shapes and sizes, and with each client, we’ve tried to apply knowledge and experience to their visions. We hope to do that with you, too!
Woah There... This is just a pit stop!
Branding is far more than the right logo in nice colours these days, which makes strategy a crucial requirement for every business.